Shoes Made For Women?

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Kaitlyn Wilburn, Writer

The well-known company, Lululemon, recently announced they are going to be releasing shoes. This is another step in expanding their repertoire of athletic apparel. Now you may be wondering, what makes these shoes so special? Well, the shoes they are releasing are no original boring shoes, they are shoes made for women. That’s right, they are made for women’s feet, based on thousands of different women’s feet. This is another big step for Lululemon as it will achieve more revenue once the shoes come out. The first shoe to be released will be released March 22nd and this will be the blissful shoe and priced at 148 dollars. This shoe will come out in ten different colors. Later in the year they will slowly release their other shoes. The company decided to base the shoes off women because all of the other shoes out there are based on men’s feet and then adapted to women’s feet. The Lululemon corporate didn’t believe that wasn’t right and thus began the process of creating shoes for women. This is a big step for lululemon in the shoe market, and they will be competing against Nike, which is the most common and leading brand of tennis shoes.

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